Franchising – Rooted in Success
Franchising – Rooted in Success
FOOD MOTIVATED. MISSION DRIVEN.
B.GOOD In Their Own Words
What convinced you B.GOOD was right for you?
“The people. They were willing to try new ideas, push the envelope, listen, work hard, and do whatever it takes to make tomorrow come to fruition.”
Bill was working in real estate sales but wanted to be his own boss. Fresh out of college, he also wanted to learn from others. He chose B.GOOD because he could see how the founding team’s work ethic filtered through the company. Now he has 60 employees, makes his own schedule, and runs his own business.
What have you achieved with B.GOOD that you couldn’t achieve on your own?
“We have been able to successfully grow a network of three restaurants in three years. The performance of the restaurants has allowed us to grow more aggressively than I thought we would be able to.”
Sweeney , an experienced franchise owner, was a fan of B.GOOD in Boston and was looking for a franchise system that shared his values. He found it easier to finance a franchise business with a proven track record than a business startup of his own.
We Cultivate Success
Our Franchise Support System
- Brand Start Up Training
- Eight-Week Restaurant Leadership Training
- Opening Support
- Operational Excellence
- Real Estate Selection
- Local Marketing Execution
- Semi Annual Franchise Summit
What is B.GOOD?
Frequently Asked Questions
What makes an ideal franchise candidate for B.GOOD?
What are the biggest challenges of opening in a new market?
While any new brand faces challenges in new markets, B.GOOD has inherent, built-in advantages in our concept and positioning that accelerate adoption and loyalty in new communities. By sourcing as much as possible from local, independent farmers and being genuinely committed to social impact, B.GOOD has a unique connection to the communities the brand calls home. It’s a connection that makes us distinctive and endearing to first-time customers and new markets.
By building real relationships with local makers (farmers, producers, vendors) and celebrating them on our in our restaurants and our digital channels, customers become emotionally invested in B.GOOD as a business that they can believe in and that improves their communities.
Meanwhile, each B.GOOD location has a local “Community Partner”. Our Community Partners are non-profit organizations working to bring healthy food to people who need it. We support these partners collaboratively with our customers by enabling them to participate with B.GOOD to give back the following 2 ways:
- Digital: Our mobile app allows customers to donate rewards and coupons to Community Partners whenever we send them. Twice a year, we distribute those food donations on behalf of those customers to the
- In-Store: Every season, we host company-wide donation days when every restaurant donates 5% of sales from the entire day to their local partner.
Beyond those intrinsic brand advantages, your likelihood of success is enhanced based on our own aspirations of growing B.GOOD to a national brand. So, your performance in a new market is critical to our overall success as a company. Our goals are aligned. We’ll be there to invest the time and resources needed to help you flourish in your new market.
If I am required to source locally, do you help me find the makers and farmers?
How much does it cost to open a B.GOOD Franchise?
The investment required to open a B.GOOD Franchise is between $497,000 and $771,000. There is an initial franchise fee of $40,000 which grants you the license to run a business under the B.GOOD name.
- Initial Investment: $497,000 – $771,000
- Initial Franchise Fee: $40,000
- Royalty Fee: 5%
- Ad Fund Fee: 1.5%
What Happens Next?
Note: None of the communications made through this web page should be construed as an offer to sell any B.GOOD franchises in, nor is any such communication directed to, the residents of any jurisdiction requiring registration of the franchise before it is offered and sold in that jurisdiction. No B.GOOD franchises will be sold to any resident of such jurisdiction until the offering has been exempted from the requirements of, or duly registered in and declared effective by, such jurisdiction and the required to Franchise Disclosure Document (if any) has been delivered to the prospective franchisee before the sale in compliance with applicable law.